Sunday, August 29, 2010

Inspiration Sunday — Cheeky lines for Van Gogh Blue vodka

It's Sunday, and we could all use some inspiration before we go back to work or school or whatever it is we do on the days when having a Bloody Mary with brunch is frowned upon.

I love a great headline—and even more so if it makes me smirk—so I had to share this new campaign for Van Gogh Blue vodka by Engauge in Columbus, Ohio. It's playful, cheeky, and speaks to women without patronizing us. Love it. Wish I wrote it.

I first noticed this ad while flipping through a friend's copy of Chicago magazine. (I live in Austin, but Chicago is on my short list of post-grad-school destinations).

I really like how it's saucy without being vulgar.

When I searched online to find out who did the campaign, I found a New York Times article about it and an ad I like even more than the first.

Seriously, I may have to buy this vodka just to support the ads. 

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