Sunday, August 15, 2010

Inspiration Sunday: Elegant storytelling via Google search

It's Sunday, and we could all use some inspiration before we go back to work or school or whatever it is we do on the days when having a Bloody Mary with brunch is frowned upon.

One of my favorite Super Bowl ads last year was Google's elegant, simple "Parisian Love". The most recent installment, "New Baby," is just as lovely. I love how this ad tells a clear and touching story with no voice over, no actors, and no fancy camera work. Enjoy!

Agency: Johannes Leonardo
Executive Creative Director: Jan Jacobs, Leo Premutico
Art Director: John Ortved, Emmie Nostitz, Ferdinando Verderi
Copywriter: John Ortved, Emmie Nostitz, Ferdinando Verderi
Agency Producer: Matthew Mattingly
Editorial Company: Lost Planet
Editor: Bruce Herrman
Music: Fall on Your Sword

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