Cool Packaging for Red Brick Beer

I'm digging that 22squared integrated their fun, copy-driven advertising for Red Brick Beer into its packaging. It really gives the company a clear voice.

You can check out their stuff at Ads of the World.

From their 2010 campaign:

The 2008 work is also amusing...

... but, as a Texan, I have to call shenanigans on them saying that people here don't say y'all. 

(And I just noticed that this is my second beer ad post. Sorry to be repetitive — drinks must be on my mind.)